Marvin Goldsmith, Marketing Executive and WFMT-WTTW trustee, dies at 84


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Marvin and Adele Goldsmith

Marvin Goldsmith, WTTW and WFMT Trustee, died last Thursday evening, February 6, 2020, at age 84. Elected to the Board in June of 1977, “Marv” was one of its longest-serving members. As a trustee, he dedicated valuable time, expertise, and counsel to the Development and Investment Communities, to finance and governance functions, and to the WFMT Radio Committee. He is survived by his wife Adele, his daughters Marcie and Michelle, and his three grandchildren, Jake, Luke, and Nicole.

Marv enjoyed a long and successful career in marketing and advertising. Before establishing his own firm — Marketing That Works — in 1994, Marv served as at the president and chief operating officer of Campbell-Mithun-Esty Advertising’s Chicago office and managed accounts including Bakers Square and Oldsmobile. A 1957 graduate of the University of Wisconsin, Madison, Marv began his marketing career with a focus on the grocery food industry.

Marvin Goldsmith and Nature Cat

“Marv’s kindness, warm and witty presence, and insightful contributions to WTTW and WFMT will be greatly missed. It was a privilege to know him, and we thank him for his long and committed service,” said WTTW and WFMT President and CEO Sandra Cordova Micek. WTTW/WFMT Trustee Emeritus Newton Minow said, “His legacy is a treasure.”

A memorial service will be held Tuesday, February 11 at Chicago Jewish Funerals, 8851 Skokie Blvd, Skokie. Contributions in his honor may be made to WTTW/WFMT or Anshe Emet Synagogue.